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The Site Buying Secret

Posted on May 2, 2007 by midascode

So you are looking to purchase a website, but you don’t want to be ripped off, you have worked hard for your money, and you want to ensure that you make a good investment.

This is the case for ANY site buyer, but it is not always easy to get a good value purchase.

Today I am going to share a secret that will help you ensure that you get value for money when you buy a website.

The Site Buying Secret by Midascode.co.uk

When you are buying a website your ultimate goal is to make a lot of money. Anyone who says any different is insane or a liar! So you need to be able to squeeze as much value as possible from the site.

Most websites earn money from the following methods:

*Adsense
*Affiliate adverts
*Donations
*Selling text links
*Selling other ads

This is known as revenue, and is the single most important factor in the value of a website.

Put simply, a site earning $100,000 per year is almost always going to sell for more than a site that makes $1,000 per year.

However, there is a way of increasing the value of the sites revenue, and the great thing is that the site seller DOESN’T know what this is, so he will not increase the sale price.

So what is the secret to get good value from buying a website?

BUYING A WEBSITE IN THE SAME NICHE AS YOUR OTHER SITE(S)

It sounds simple, but this is a trick that not only makes perfect business sense, but it also helps you make more money.

Let’s do an example, and I will show you just how powerful this technique is:

Let’s presume that Joe is buying a website, and he already owns three websites.

We will call these three sites: SITE A, SITE B, and SITE C – All 3 sites are in the online clothing industry, and all 3 sites make $1,000 per month profit.

Joe is looking to invest some of his profits from these 3 sites, so he purchases an arcade website. The arcade costs $10,000 and makes $1,000 per month.

One year later Joe has made $12,000 from his new arcade website, plus he has also made $1,000 per month from his three existing sites. So in total he has made $48,000 from the four sites.

TOTAL = $48,000 profit

Now let’s change the example, and instead of purchasing an arcade site Joe purchase an online clothing store (the same niche as the other 3 sites).

The site he buys is also making $1,000 per month, however, when he purchases the site he also links to it from his other 3 sites, he mentions the site on his other newsletters, and posts about it on his forum. From the new site, he does the same thing… he promotes the other 3 sites via text links and other promotions.

Due to all this inter-promotion Joe manages to increase pagerank, search engine rankings, traffic, brand awareness and revenue to all 4 sites. He manages to get the profits for all 4 sites up to $1500 per month.

So at the end of the first year he has $1500 x 4 sites = $6,000 multiplied by 12 months = $72,000

So that is $72,000 profit for Joes network of websites, but buying a non relevant site would have been a profit of $48,000. The difference in profit is $24,000

So as you can see, this secret has made a difference of $24,000 per year.

Bearing in mind that the site cost $12,000 to purchase, Joe got his full return on his investment within 6 months.

There are not many investment or money making opportunities on the planet that can do this.

If you would like to know more about buying and selling websites, and the hidden secrets to make your investment more profitable, then contact me today.

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