One of the major factors in the value of a website is how well that sites performs in Google, Yahoo and to some extent MSN.

Today I am going to teach you an insiders trick that I use to find potential bargain websites.

Let’s presume that you are looking to purchase a website in the “celebrity” industry. In particular you decide that you would like to purchase a celebrity forum. One technique would be to check websites like Sitepoint.com to see if there are any celeb sites for sale, but this can often be a very long process.

The more aggressive site buyer could go to Google.com and type “Celebrity forum” and then contact the owners of the top 20 sites.

But let me save you the time and effort…… if you want to purchase a website that is ranking highly for a powerful search term, then you will have to pay a LOT of money. Often more than the site is really worth. So here is a trick that I use to find great bargain websites.

Step 1: download a SERP tracking software or use an online version.

Step 2: Monitor the top 100 results for your search term

Step 3: Ignore the top 10, but monitor closely the sites from 11 to 100

Step 4: Look for any sites that make a large, fast jump in rankings. E.g 90th to 36th within a week.

Step 5: Contact the site owner and make a bid

This works because the site owner won’t have realised that they are climbing the SERPS, and therefore won’t realise the site is growing in value.

Also, the fast jumps in rankings can often be due to Google Sandbox related filters, so it is the perfect time to buy the sites. To give you an example of this… I once had a site that got around 200 visitors per day, then, within 4 days it went to 2,000 per day and stayed that way until I sold it 4 months later for a LOT of money. This was due to the Sandbox effects. Had someone contacted me during the 200 per day stage, I would have sold for a lot less.

It is a very powerful way of getting high value sites for low, low prices, and is one of my biggest website buying secrets.

Enjoy.